Cape Fear Wedding: Information for advertisers

Cape Fear Wedding is your complete wedding planner.

Checklists, timetables and other planning aids

Get your free Cape Fear Wedding planning handbook

Questions and opinions: a discussion forum for brides

How to reach Cape Fear Wedding

Professional association for vendors and wedding professionals

Helpful articles about planning your wedding

Facts, figures and how-to information you'll need

The Cape Fear Wedding Show; how to get the most out of wedding shows

A searchable directory of wedding professionals and merchants

Free classified ads for brides and grooms

Picture pages: featured weddings, fashions and fresh ideas

Your Wedding Day Weather: personalized reports and forecasts

Reception
Locations

Brides

ALERT! YOUR CURSOR IS ON THE BRIDES' LOG-IN!
If you are a current advertiser, use the form to the
Use this one!

right to log in to your vendor account.

Back issues See how we've grown Since our debut issue in 2000, our book has grown from just 36 pages to 220 page in 2007. Our distribution has grown along with the region's destination wedding market. From just 3,000 copies our first year, we are now providing 10,000 books each year to prospective brides and their families. Our covers have been a showcase for the work of the area's leading photographers.
Book 16 ??? pages Summer-Fall 2008 Cover to be determined		Book 15 220 pages Winter-Spring 2007-2008 Cover by Ena Sellers
Book 14 204 pages Summer-Fall 2007 Cover by Lisa Brown		Book 13 188 pages Winter-Spring 2006-2007 Cover by Tom Sapp
Book 12 172 pages Summer-Fall 2006 Cover by Millie Holloman		Book 11 156 pages Winter-Spring 2005-2006 Cover by Matt McGraw
Book 10 148 pages Summer-Fall 2005 Cover by Gary Allen		Book 9 124 pages Winter-Spring 2004-2005 Cover by Kevin Millard
Book 8 108 pages Summer-Fall 2004 Cover by Dan Rohde		Book 7 92 pages Winter-Spring 2003-2004 Cover by Jocelyn Marino
Book 6 92 pages Summer-Fall 2003 Cover by Matt McGraw		Book 5 92 pages Winter-Spring 2002-2003 Cover by Dennis Lemay
Book 4 92 pages Summer-Fall 2002 Cover by Jay Curley		Book 3 72 pages Winter-Spring 2001-2002 Cover by Dick Parrott
Book 2 44 pages Summer-Fall 2001 Cover by Mark Wilson		Book 1 36 pages Winter-Spring 2000-2001 Cover by Frank Bua

Advertiser information
Reach the Cape Fear bridal market through the area's premier planner

Advertise now
Submit your advertising contract through our secure online form. Website listing and access to sales leads will be activated immediately on receipt of your executed contract.

to contract form.

Essential information for wedding vendors

   Advertising links: Advertiser directory | Book distributors |
Reception site & accommodations directory
   Tools for current clients: Advertiser login form | Show exhibitor login form
   Rates, deadlines, payment plans: Advertising rates | Payment options |
Secure online advertising contract | Printable contract form (PDF format) |
Deadlines and ad specifications
   Resources for wedding vendors: Bridal forum | Cape Fear Wedding Show |
Cape Fear Wedding Association | Wedding professionals' luncheon

Published by Cape
Fear Images, Inc.

Member Greater Wilmington Chamber of Commerce since 1995

A member of the Greater Wilmington Chamber of Commerce since 1995

Member of the Southport-Oak Island Chamber of Commerce.

Member of the Greater Topsail Area Chamber of Commerce.

Member of Cape Fear Wedding Association.

Supporter of Wilmington Downtown, Inc.

We are the Cape Fear Coast's largest and most comprehensive bridal publication

What we can do for your business
  Your message should be in Cape Fear Wedding so it will be seen -- and noticed -- by the thousands of couples planning their weddings in the Cape Fear Region every year.
    There are other wedding publications. Why choose Cape Fear Wedding to reach area brides?

   This is the book they will use as they do their planning and as they look for wedding professionals and merchants. It will be carried and used, not forgotten or tossed aside.

   Our total marketing support goes beyond print advertising -- the highest quality content, design and printing in any local bridal publication -- to include the reach and interactivity of the World Wide Web, the focus of narrowly targeted distribution, the intelligence of steady stream of a detailed, up-to-the-minute sales leads, and the impact of customers, by the hundreds, requesting your your marketing materials. The Cape Fear Wedding package puts your message -- and direct, dynamic links to your business -- in the hands of prospects who have told us they want your products and services.

   It starts with the Cape Fear Wedding planning handbook. Not just another magazine, this is a carefully organized planning book, full of practical advice and area-specific detail. It's designed to be written in, carried and referred to again and again. Cape Fear Wedding features:

Striking, elegant design that reflects the quality of your business.
The highest print quality, in full color, with perfect binding.
Topical organization. Advertising is easy to find, logically arranged by subject with related editorial content.
Targeted distribution to pre-qualified brides through leading bridal, formal wear and jewelry stores, plus department store bridal registries.
5,000-copy press run for each issue, publishing twice a year.
Convenient purse-size handbook format makes book convenient for brides to keep, carry and use in their planning. Many a bride has told told us her copy of Cape Fear Wedding was her bridal "bible," marked up, dog-eared -- and indispensable.
Planner section, printed on uncoated stock, give book added utility and value for brides.
CapeFearWedding.com web site extends the book's reach to the desirable and growing out-of-town "destination" market.

Added value with marketing tools: Leverage the reputation of your brand through the Cape Fear Wedding brand. All display ad contracts include:

New sales database
   Many of our clients tell us they would like to make better use of the sales leads they get with their advertising contract, but don't have the time or technical knowledge.
   We are now providing a pre-formatted Access database designed for wedding vendors to keep track of both current and prospective clients. It allows Cape Fear Wedding's proprietary sales referral data to be imported for your use in a quick, easy process.
   Current advertisers can download this blank database, along with complete instructions. Log in and click on the "List Prospects" link to take advantage of this free service for our clients.

Interactive access to our online database of prospective brides, including contact data, wedding dates, and product-and-service needs.
Convenient lead listing options: see the newest registrants first, or list by wedding date, or alphabetize by bride's or groom's name.
Versatile data formats: download targeted lead information as you need it, from basic mailing-label format to a complete delimited dataset for import into your own spreadsheet or database programs.
Web display advertising, featuring your ad, locator map, easy "contact this vendor now" form, and live links to your website and email address.
"Preferred Vendor" web program guarantees you'll be seen at the top of the page for your business category. Banner ads also rotate throughout CapeFearWedding.com's hundreds of pages of articles, checklists, directories and planning aids.
Memorable advertising design by our award-winning design staff.

   Reserve space soon for Summer-Fall 2008 edition: Space sales begin in March for the next edition of Cape Fear Wedding.
     Sign on early and get immediate web presence to bridge the months until the next handbook is published.
     Online advertising contract | See current advertising rates. | Download contract.

   Attend Wedding Professionals Luncheon: Cape Fear Wedding advertisers and other wedding professionals are invited to this networking event to be held the first week of June 2008 at a location to be announced. Deadline for reservations is May 31, 2008. Admission is free for Cape Fear Wedding Association members. Make reservations through the secure online form. Go to luncheon page.

   Join Cape Fear Wedding Association: A trade association open to all wedding professionals working in the Greater Wilmington region. The association offers networking, professional development, referrals and marketing for the wedding industry. It also helps uphold professional and ethical standards. For details, member directory and membership application, Go to Association site.

   Exhibit at Cape Fear Wedding Show: Third annual event in November 2008. Cape Fear Wedding presents Wilmington's newest and finest wedding show from noon to 3 p.m. Sunday, Nov. 2, 2008. This event will give wedding vendors an opportunity to meet hundreds of brides and grooms face to face. Approximately 85 eight-by-10-foot booths will be available in the Schwartz Center, 621 N. Front St., on Cape Fear Community College's downtown Wilmington campus. The show will feature a unique Bride's & Groom's Lounge around the fashion show runway, and other extras for exhibitors and guests. Booths may be reserved online. Preference in booth assignment to Cape Fear Wedding advertisers. A 50-percent down payment of $200 reserves a booth. Balance of $400 booth fee due Oct. 1. Exhibitor agreement and other information are available online.
Go to Wedding Show site.

Cape Fear Wedding honored
at UNCW Enterprise awards

   The Enterprise@Sunrise.06 business awards for 2006 included an Honorable Mention for Cape Fear Wedding. The awards are for small businesses that demonstrate outstanding innovation, customer service and economic impact.
   Cape Fear Wedding's Honorable Mention was based on its service to advertisers and readers through its wedding planning book, web site, interactive sales development tools for advertisers, and growth.
   The awards program is sponsored by the University of North Carolina Wilmington's Cameron School of Business, Greater Wilmington Chamber of Commerce, N.C. Small Business and Technology Development Center, Wilmington Industrial Development, Cape Fear Community College's Small Business Center, and the Council for Entrepreneurial Development.

Weddings a $100-million-plus
business in Cape Fear region

More than 3,000 weddings take place each year in the Greater Wilmington area, making a major contribution to the regional economy. For details and more numbers,

to report.

Sunday, November 2
Plan now for the third annual

Sunday, November 2, 2008
Downtown Wilmington

Information:

to details